Money Market Fund with a 4.28%* Yield We are delighted to announce, that Lake Avenue Financial is able to offer an online money market fund that currently yields 4.28%*.Because of our relationship with Altruist, our money market account has no fees or restrictions. You can set up your account with as little as $25,000 and can add or withdraw funds at any time.If you have cash sitting in a checking or savings account that is not really earning much, take advantage of this offer at no cost to you. If you’re interested in setting up your money market account, just click the link below.Have more questions? Check out our FAQ section below. Open Your Money Market Account A Delightful Experience At Lake Avenue Financial, we want to help you reach your financial goals quicker and with less stress. That's why we have partnered with Altruist, a technology platform that will remove the friction from managing your money and make it easy for us to do our best work. No More Complicated Software Altruist has brought together all the essential advisor tools into one easy-to-use platform, from opening accounts and managing investments to analyzing a portfolio and providing efficient client service. This frees up time and enables us to focus on serving you even better! More Efficient Investing With access to commission-free fractional shares using Altruist, we can invest your money in high-quality assets, no matter the price. By lowering costs and empowering us to be more efficient with your portfolio, you have the opportunity to reach your goals faster. Mobile App Altruist gives our clients an all-access pass to their financial future. It’s a breeze to stay in-the-know about your portfolio and connect with us using the app. You can also open and fund accounts online in minutes with no paper at all. Open Your Money Market Account FAQsIs the Money Market account really free?Yup! There are no fees associated with this account.What is the minimum amount to open up a Money Market account?You can set up your account with as little as $25,000 and can add or withdraw funds at any time.Is it easy to add of withdraw funds?Once you open up your account, you'll be able to link your bank account (see below) via ACH and can add or withdraw funds at any time. After we sell your money market fund, it usually takes 2-3 business days to process this ACH.Does Altruist have a mobile app?Altruist offers a mobile app in both the Apple App Store and Google Play Store.How do I log into my Altruist account on the web?Click here to access the Altruist client portal. What protection does Altruist offer its account holders?Altruist Financial LLC is a member of the Securities Investor Protection Corporation (SIPC), which means securities held in your brokerage account are protected up to $500,000 (including $250,000 for claims for cash). Explanatory brochure available upon request or at www.sipc.org. We also participate in a bank sweep program, which means cash held in your brokerage account earns interest and becomes eligible for Federal Deposit Insurance Corporation (FDIC) Insurance up to $250,000 through an overnight cash sweep program where it is swept to FDIC member institutions. Cash balances are not eligible for FDIC insurance until they are swept to a member FDIC institution(s), and cash balances are not eligible for SIPC protection after being swept to a sweep program bank(s). This is to say that cash balances at any given time are covered by one type of protection or insurance or the other, but never both. Neither Altruist Financial LLC nor any of its affiliates are a bank.As mentioned above, clearing and custody of all securities are provided by Apex Clearing Corporation (Apex). Like Altruist Financial LLC, Apex is a member of SIPC, and securities in your account will be protected up to $500,000 ($250,000 as to cash claims) under SIPC. Apex has also acquired, through an independent insurer, supplemental insurance coverage, additional coverage that provides protection for securities and cash up to an aggregate of $150 million, subject to maximum limits of $37.5 million for any one customer’s securities and $900,000 for any one customer’s cash. Open Your Money Market Account *Current 7-Day Yield as of 1/20/2023. The 7-Day Yield is the average income return over the previous seven days, assuming the rate stays the same for one year.